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Advertising training courses and schools

School: Central Pennsylvania College
[All Courses]

ADVERTISING
Course Format: Classroom
This course is a study of the principles involved in the planning, creation, and use of advertising through the use of newspaper, magazine, radio, television, outdoor, and direct mail. This course includes the economics, methods, and psychology of advertising, with an introduction to marketing research, consumer analysis, and market analysis. Work is done in creation of original copy and layout.
 

School: The Art Institute of Portland
[All Courses]

Advertising
Course Format: Classroom
Advertising is an art, a business, a necessity. Advertising can be used to strengthen reputations, attract new customers, introduce new products, or relay information. It can sell shoes, it can stop traffic - it can launch a career, it can lay an egg - it can boom, it can bomb. It¡¯s advertising and it is a part of every life, every day. The Art Institute of Portland is the only accredited c...
 

School: Berkeley College
[All Courses]

ADVERTISING AND PROMOTION
Course Format: Classroom
This course is designed to give students a broad view of advertising principles and their relation to the marketing process. Students will gain an understanding of the three key functional areas of advertising: account management, media planning, and creative design.
 

School: Globe College
[All Courses]

Advertising Design
Course Format: Classroom
This program is designed to provide graduates with the fundamental skills necessary to be employable in the field of advertising design and production, graphic design, print or web page production. Additionally, students will gain knowledge in basic computer operation, production software, business and project planning from conception to completion.
 

School: Center for Digital Imaging Arts at Boston University
[All Courses]

Commercial & Advertising Photography
Course Format: Classroom
This segment of the certificate program will provide you with an overview of the dynamic world of commercial and advertising photography. You will be introduced to lighting, composition, still-life photography and specialized camera techniques used in commercial and advertising photography including in-depth study of the view camera. You will practice shooting in, as well as creating, sophistic...
 

School: International Academy of Design & Technology - Orlando
[All Courses]

Marketing & Advertising
Course Format: Classroom
The Bachelor of Science Degree in Marketing & Advertising can provide students with a balanced curriculum centered on a body of marketing and advertising knowledge which involves planning, implementing, organizing and/or controlling the activities required in the exchange of goods and services with customers. The marketing and advertising program prepares students with a solid background in the...
 

School: The International Academy of Design & Technology in Chicago
[All Courses]

Visual Communications: Advertising Communications
Course Format: Classroom
The Associate of Applied Science and Bachelor of Fine Arts Degree Programs in Visual Communications with a concentration in Advertising Communications are designed to provide a solid foundation in writing, advertising and business, while also providing an overview of design skills such as drawing, graphic design and technical skills. Exposing students to design and business concepts, this Adver...
 

Visual Communications: Advertising Design
Course Format: Classroom
Employers are seeking Advertising and Design professionals. The Associate of Applied Science and Bachelor of Fine Arts Degree Programs in Visual Communications with a concentration in Advertising Design from IADT can help you combine your creative talent with business knowledge and skills so you can be prepared for a career in the growing field of advertising. What type of careers can a degr...
 

School: LA College
[All Courses]

Advertising Design
Course Format: Online
This is an introductory course to the design of advertising for mass media and problem-solving communication. This course focuses on marketing and concept development by analyzing specific client needs. The students will develop headlines based on specific concepts and will integrate art and type to create effective and targeted advertising for both print and electronic media. A brief introduct...
 

School: Golden Gate University
[All Courses]

Advertising Strategy
Course Format: Online
Covers the uses of various media in formulating an overall consumer-communication strategy, with an emphasis on consumer-targeting techniques and media-mix programming. You will learn about the advantages and disadvantages of differing types of advertising vehicles, including the Internet, in reaching the target audience. The course uses a variety of readings and case materials.
 

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