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Design training courses and schools
Commercial Design and Visual Arts

School: James Madison University School of Media Arts & Design
[All Courses]

Telecommunication Policy and Regulation
Course Format: Classroom
An overview of the regulatory issues encountered in the telecommunication industry. Emphasizes post 1982-FCC changes deregulating telephone, CATV and broadcast industries. Includes regulation of emerging services and technologies, First Amendment issues, ownership and distribution of new information forms, and limitations and uses of technology.
 

Information and Communication Technologies
Course Format: Classroom
Study of current communication and information technologies utilized in corporate communication. An emphasis on research and analysis of current technology trends and applications, as well as message design and implementation of new media technologies. Focus on effective and efficient use of new social media for information distribution to internal and external corporate constituent groups.
 

Advanced Screenplay Writing
Course Format: Classroom
Advanced study of the principles of screenplay writing for feature films and television movies. Emphasis is placed on the structure of the full-length narrative film.
 

Print Communication Design
Course Format: Classroom
An introduction to the theories and methods of design for print communication. Students will learn various techniques needed to produce the design materials that go into print publications.
 

New Media Law
Course Format: Classroom
An in-depth investigation of business and legal aspects of new media production, publication and distribution. Examination of legal issues affecting the new media industry including: intellectual property laws, torts, contracts and licensing. Discussion of current policies and practices affecting new media development and review of pertinent legal reference materials.
 

New Media Journalism
Course Format: Classroom
Advanced study of the knowledge and skills required to produce new media journalism. Focus on new and emerging media forms including blogs, social media and journalism websites. Consideration of audiences, story generation, writing, editing, site design, and management.
 

Feature Magazine Production
Course Format: Classroom
A practical course in which students produce a feature magazine published regularly by the journalism area. Each student is assigned a specific staff position. Students learn to use the latest computer pagination technology in the design and production of a magazine.
 

Web Design
Course Format: Classroom
Introduction to Web design through theory and practical application. Assignments will focus on the unique form, content and structures associated with designing for the World Wide Web. Special emphasis on the creative process and the graphic presentation of ideas.
 

Feature Writing
Course Format: Classroom
The study and practice of advanced techniques in planning and writing feature stories. Emphasis on individual performance through criticism of student work in conference with the instructor. Fulfills the College of Arts and Letters writing-intensive requirement for the major.
 

Advanced Reporting and Writing
Course Format: Classroom
Advanced study and practice of news and feature writing and information gathering techniques. Emphasis on in-depth and investigative stories. Consideration of writing for multiple media platforms.
 

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