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Marketing training courses and schools
Marketing Skills and Management

School: Portland State University
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Search Engine Marketing Workshop
Course Format: Classroom
Search engine marketing is a rapidly growing and evolving discipline. Whether you’re a seasoned marketer or someone looking for a career change, the Internet Strategies search engine marketing 12 hour workshop is the ideal opportunity to maximize your value and earning potential. Search marketing veteran Kent Lewis, President of Anvil Media, Inc., will teach you the fundamentals, including...
 

High Tech Product Management and Product Marketing
Course Format: Classroom
There are few industries today as dynamic as the software industry. Companies seemingly emerge and disappear almost overnight. To manage a successful software product requires more than just good code or a talented sales force. Before, during and after software coding the disciplines of product management and product marketing help to create, guide and position a product to success; and help ke...
 

School: CUNA Center for Professional Development
[All Courses]

Loan Marketing
Course Format: Online
Learn how to create a marketing plan for loans. This course will help employees understand product and pricing concepts, product development, and loan design. They’ll discover effective marketing tools and successful loan strategies. Participants explore the best media for promoting loans. Topics include: â€? Strategic Issues â€? The Marketing Plan â€? Marketing Issues for Diffe...
 

School: Florida State University
[All Courses]

Event Marketing (Certificate)
Course Format: Classroom
This is an advanced course in event marketing and sponsorships acquisition. The focus will be on the components required for development of marketing plans for the various venues in the events managements industry, including sponsorship acquisition. Course Objectives: The student will: Evaluate and critique case studies of actual events in various venues. Provide detailed recommend...
 

Hispanic Marketing Communication (Master Degree)
Course Format: Classroom
This track prepares students who intend to be professionally involved in serving the US Hispanic market as marketers, media executives, social service providers, advertisers, and/or advertising strategy developers. In addition, this course is a starting point for students who desire to build an academic career on this subject.
 

Digital Marketing Communication (Master Degree)
Course Format: Classroom
This track is designed as a terminal degree for graduate students who are interested in mastering the domain of interactive communication leading to employment in professional positions in a wide range of public and private sectors. Upon completion of the program each graduate will be competent in managing the development of digital communication solutions and products, as well as be familiar w...
 

Integrated Marketing Communication (Master Degree)
Course Format: Classroom
This track is designed as a terminal master’s degree for graduate students who are interested in professional positions emphasizing corporate communication, organizational change, or information management within a variety of settings, including business, government or educational institutions. This master’s degree focuses on organizational communication, system planning, strategic communicatio...
 

Full-time MBA - Marketing & Supply Chain Management (Master Degree)
Course Format: Classroom
The end-to-end supply chain involves all the major activities of an organization, beginning with sourcing the item from global suppliers, then creating the goods or services, getting those to the customers and following up to ensure their satisfaction. This means there are multiple career entry points for challenging jobs in the supply chain. Candidates must like working with people and being p...
 

School: Duquesne University
[All Courses]

Marketing of Technology (Master Degree)
Course Format: Classroom
This course provides a framework for the marketing of high technology products while focusing on the strategic goals of the organization. Emphasis will be placed on establishing target markets through competitive intelligence and by evaluating current product portfolios, technology platforms, and distribution networks. Attention will be given to new product development, portfolio management, ma...
 

Industrial Marketing Strategy (Master Degree)
Course Format: Classroom
The focus of this course is on problems dealing with industrial marketing. These include strategic planning, industrial buyer behavior, market selection, vendor-customer relations and the application of the marketing mix to the industrial environment. Case studies and application of marketing concepts are used as managerial tools of analysis and problem solving.
 

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