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ONS training courses and schools
Optical Networking

School: UCLA Extension
[All Courses]

Relationship Marketing
Course Format: Online
Many firms today seek to establish closer relationships with their customers in hopes of generating loyalty and repeat purchase behavior. This module examines the premises underlying relationship marketing, the types of customers for which it is most appropriate, and some of the risks inherent in adopting a relationship strategy.
 

Integrated Marketing Communications
Course Format: Classroom
This course focuses on the latest marketing communication practices, known as integrated marketing communications (IMC), featuring an overview of the major mediums, including broadcast, print, outdoor, point of purchase, direct mail, Internet, telemarketing, public relations, and promotion. The emphasis is on how to analyze and create an IMC program by using the latest value-based IMC concepts ...
 

Customer Relationship Management
Course Format: Classroom
In the global marketplace, where the overriding emphasis is on cost, the value of the customer can transcend the great race to the bottom line and allow businesses to thrive while others are victimized by rapidly changing buying behavior fueled by an explosion of technology. This course provides students with a working knowledge of the principles and best practices for managing customer relatio...
 

Consumer Market Research
Course Format: Online
This course provides a comprehensive, practical approach to conducting relevant and useful marketing and advertising research and understanding how it applies to your organization. Instruction also examines how the entire research process--from problem definition to design and interpretation--can be used for effective decision making. Topics include identifying current data sources; designing q...
 

Consumer Behavior and Decision Making
Course Format: Online
This module offers an introduction to consumer behavior and the decision-making process. A framework for consumer analysis is presented and the role of marketing strategy is discussed. Decision making is examined as a form of problem solving, and the different levels of decision making also are covered.
 

Customer Relationship and Quality Service Management Workshop
Course Format: Classroom
In today’s competitive global environment, relationship selling and quality customer service provides your company with the competitive advantage needed to be successful! How well you, the salesperson, manages both your internal and external customers determines whether you achieve your objectives and goals. Value-added selling is a series of creative improvements in the sales process that...
 

C# Developing Web Applications Platform
Course Format: Classroom
Intended for intermediate C# developers, this course provides the knowledge and skills to develop web applications using ASP.NET and XML web services. Using Visual Studio .NET, students learn how to create web forms, use server controls effectively in an ASP.NET web form, validate web form controls, use ADO.NET to access data, call an XML web service from a web application, and configure and de...
 

Icons, Logos, and Logotype Design
Course Format: Classroom
Learn to develop comprehensive and memorable identities using symbols, logos, and trademarks while considering message reducibility, media variables, and usage standards. For technical requirements.
 

Perception: Right and Left Brain Consciousness
Course Format: Classroom
Perception guides our every conscious action. Through a combination of lecture, discussion, and weekly drawing and sculptural exercises, this course investigates the way the brain sees and depicts space and dimension. Assignments are designed to help students navigate creative impulses and develop pictorial skills. Topics include the differences between left and right brain, utilizing imaginati...
 

School: Consortium for ITS Training and Education
[All Courses]

ITS PROJECT MANAGEMENT (Certificate)
Course Format: Classroom
The courses for this program focus on defining the requirements and specifications, conceptualization, basic design and engineering involved with implementation phases and installation of ITS into transportation technology.
 

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